Wednesday, June 06, 2007

Practice what you preach!

Homeless and disable people are helping many advertising professionals to achieve success. Not mentioning the ones wounded in wars and the ones infected with AIDS, who are always giving a helping hand. But, isn’t it the other way around? Next time you have a brilliant idea for a starving nation, war refugees or AIDS victims ad, remember to ask yourself this: brilliant for whom?
I guess the famous line is 'Practice what you preach!'. And even though this campaign is right on the money, it still uses war refugees or AIDS victims to get their point across. Nuff said!

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